Product Names

There's a great coffee truck near my office, and when I visit it I'll say, "Coffee with a bit of milk." It tastes great every time. Then today at the grocery store I noticed that the coffee truck had expanded and began selling roasted beans direct to consumers. I stopped to buy a bag but couldn't find what I wanted. They were all named things like "Hippie Mojo" and "Super Green Unlimited." I have no idea what any of these things mean. It's the same with trying to buy new paints for your place and looking at the colors. I have no idea what "Honda Praline" means, can't you just call it "Very Light Blue"?

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