When I see something that's really bad, whether it's a TV commercial, a book I read, a website or a car design, I'll think, "Oh man. That's terrible. I should do that. I'd be way better at it." This mentality troubles me to a certain degree. I feel that it would be better to identify some need that humanity has and then apply whatever meager talents I can muster to create whatever's necessary to meet that need. But instead I think along the lines, "Wow, beer commercials are terrible. It'd be way easy for me to make better ones. I'll just do that."